big ideas

What's the Big Idea?

At ROC Group, we’re always thinking about the forces that impact our clients’ challenges.


Workplace Health: What Millenials Want

Millennial views on health care and the implications for communication

As the largest generation in U.S. history, Millennials in the workforce are of great interest to employers. This study focuses on understanding how to engage them in company health and wellness programs. See a summary of the findings and things to consider for your communication.  


Financial Wellness

10 Keys to Getting Engagement & Change

Employers have a lot they’d like to tell employees about how to better manage their finances today and take responsibility in preparing for future financial security. While employees want guidance, they don’t want their employer to interfere in their lives. ROC Group provides 10 keys – rooted in the science of storytelling and influence – to help employees embrace how to build financial wellness.