HEALTH & WELL-BEING

Embracing a digital strategy for U.S. benefits

Their story

At Schneider Electric, important benefits programs were communicated via print-based files and other traditional means, an approach at odds with evolving employee needs across a multi-generational workforce and the company's own forward-looking technology and sustainability mission.

How we helped

  • Digital strategy
  • Digital brochures
  • Testimonial videos
  • Interactive videos
  • Roadshow presentation
  • Focus groups

Solution

Converting benefits communications to a primarily digital strategy with multiple access points worked across a workforce with diverse technology requirements. Showcased during annual benefits enrollment, the new assets helped the team exceed engagement targets and improved enrollment rates.

Results

96% enrollment completion rate

52% CDHP enrollment

Over 1,100 video views

"U.S. Rewards" among top five global pages on Yammer

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More work

Communicating with empathy to drive change
Fast launch for new shared services center
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